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Wrkbelt Products

The Platform​

Wrkbelt is an acquisition and retention platform for businesses that provide services. We give service businesses the growth engine that top technology companies built for themselves — the visibility to see, the clarity to decide, and the tools to act.

The platform is organized around three core capabilities:

CapabilityWhat It Means
See EverythingTrack every customer touchpoint from first ad impression to completed invoice. Know which campaigns, channels, and experiences generate real revenue — not clicks, not form fills, actual dollars collected.
Decide ConfidentlySurface the insights that matter. Answer the questions that drive growth: What's working? What's leaking? Where should I invest next?
Act at ScaleAutomate the repetitive work. Build custom experiences for every customer segment. Human-designed, machine-executed, always under your control.

Design Principles​

These principles apply across every product in the platform:

  • ERP-Optional — We work with existing systems when they exist, and without them when they don't.
  • Vertical-Aware, Not Vertical-Locked — The core engine works identically whether you're scheduling AC repair or legal consultations. What changes is terminology, workflows, and integrations — that's configuration, not a rebuild.
  • Built for Any Scale — A solo operator and a 100-brand portfolio both deserve a platform that fits. We architect for the portfolio from day one.
  • Human-Centered — Humans drive. Technology empowers. AI is powerful and we use it where it creates value, but the business owner is always in command.

Product Catalog​

Wrkbelt Scheduler​

The flagship acquisition product. A CDN-deployed, embeddable booking experience that integrates with the customer's existing website and field-service management software.

Analytics & Attribution (coming soon)​

Revenue attribution, funnel analysis, and marketing channel performance — connecting ad spend to actual invoices collected.

Retention Engine (coming soon)​

Express links, follow-up automation, and membership management to maximize customer lifetime value.

Tech Stack​

LayerTechnology
FrontendReact, Next.js, TailwindCSS, ShadCN/UI, Redux Toolkit
BackendNestJS, MongoDB + Mongoose, Socket.IO
InfrastructureAWS (ECS via Copilot, SST, CloudFront, S3, Lambda)
MonorepoNx integrated monorepo, pnpm
CI/CDGitHub Actions
AuthPassportJS

Adding a New Product​

Each product lives in its own sub-directory under docs/products/:

docs/products/
├── index.md # This file — platform overview
├── wrkbelt-scheduler/ # Scheduler product docs
│ ├── _category_.json
│ ├── overview.md
│ └── architecture.md
└── <future-product>/ # Follow the same pattern
├── _category_.json
├── overview.md
└── architecture.md

Every product directory should contain at minimum:

  1. overview.md — What the product does, who it serves, key features
  2. architecture.md — Technical architecture, deployment model, key subsystems